Hallmark Hotels Goes Mobile

Hallmark Hotels launches new mobile booking website to streamline guests’ booking experience.

The six-strong collection of contemporary hotels developed the mobile friendly website in response to the increasing numbers of people accessing the website from mobile platforms such as the iPhone, Android devices and new Windows Phone 7 platform.

The new portal allows prospective guests to quickly select a hotel and book in just a couple of clicks. Guests can also view key information on the hotels; such as location, facilities and even a gallery of images. They can also link directly to Google Maps to get directions to the hotel.

The booking process has been made simpler too, with the facility to check availability and book as well as look up an existing reservation. The mobile site will continue the main website’s promise of offering the best available rate at all times, meaning that customers booking direct will be certain of receiving the best value stay possible.

Vivien Slater, Director of Sales & Marketing comments:

“Over the past year the Hallmark Hotels website has developed significantly adding a variety of features designed to enhance the users’ experience. This deep level of content is fantastic for users on computers or tablets, but can be tough to navigate on a relatively small mobile phone screen.”

“Following research with our guests we established that the key features people are looking for on their phone is to check availability and book, quickly and simply. We’re now confident that our guests can book their Hallmark Hotels stay in any way, on any device they wish.”

The Hallmark Hotels mobile site loads automatically on accessing the site from a mobile platform.